Start free. Pay only when you grow.
The homeowner-facing experience, your site, booking, portal, and memberships, is free forever. You pay for owner conveniences and a flat $4 per active member. The Network leads you route pay you, never the other way around.
Start on Free. Move up when it pays for itself.
Every plan includes your branded site, 24/7 booking, the customer portal, and the membership engine. Paid tiers add owner conveniences, not customer features.
- Branded site + 24/7 booking
- Customer portal
- Membership engine
- In the Housewell Network
- Completed jobs flow in from Jobber
- No software? Manual mode included
- Everything in Free, plus:
- Review requests + missed-call text-back
- Email + SMS marketing campaigns
- Full two-way Jobber sync
- Custom domain
- Analytics, 5 seats, priority support
- Everything in Pro, plus:
- Multi-location, unlimited seats
- Housecall Pro / ServiceTitan
- Advanced automation & analytics
- Dedicated manager + API
- Everything in Scale, plus:
- Multi-brand + franchise support
- Custom integrations for your stack
- Guided onboarding + data migration
- Custom SLA + security review
- Dedicated account team
No setup fees. No contract. Month to month, cancel anytime. Pro pays for itself fast: at a typical $300 job, one extra booked call a month more than covers it.
Every difference, plan by plan.
The complete feature list, side by side, so you can see exactly what each step up adds.
| Every difference | Free$0/mo | ProMost popular$199/mo | Scale$499/mo | EnterpriseCustom |
|---|---|---|---|---|
| Your customer experience | ||||
| Branded website, built and hosted for you | ||||
| 24/7 online booking | ||||
| Branded customer portal | ||||
| Membership engine, automatic recurring billing | ||||
| Member billing reminders | ||||
| Photo service receipts after every visit | ||||
| Billing through your own Stripe | ||||
| Growth | ||||
| Housewell Network, your 30% share on trade leads | ||||
| Review requests on autopilot | – | |||
| Missed-call text-back | – | |||
| Email + SMS marketing campaigns | – | |||
| Marketing reminders + win-back campaigns | – | |||
| Advanced automation | – | – | ||
| Custom domain | – | |||
| Analytics | – | Standard | Advanced | Advanced |
| Works with your software | ||||
| Manual mode, no field software needed | ||||
| Jobber | Completed jobs flow in | Full two-way sync | Full two-way sync | Full two-way sync |
| Housecall Pro | – | – | ||
| ServiceTitan | – | – | ||
| API access | – | – | ||
| Custom integrations for your stack | – | – | – | |
| Team & scale | ||||
| Team seats | 1 | 5 | Unlimited | Unlimited |
| Locations | 1 | 1 | Multi-location | Multi-brand + franchise |
| Support | Priority | Dedicated manager | Dedicated account team | |
| Guided onboarding + data migration | – | – | – | |
| Custom SLA | – | – | – | |
| Security review + DPA | – | – | – | |
| On every plan | ||||
| Free build, nothing to pay until you approve and go live | ||||
| Month to month, cancel anytime | ||||
| Per active member, per month | $4 | $4 | $4 | $4 |
Same customer. 4–5× the lifetime value, and they never forget your name.
Four dollars a member. Never a slice of your sales.
You keep, on a $29 member
That $4 covers everything it takes to bill, serve, and keep each member: automatic recurring billing, the member portal, photo service receipts, and reminders. The same flat fee whether the plan is $29 or $99.
- Automatic recurring billing, every month.
- Photo service receipts after each visit.
- A flat fee, never a percentage of your revenue.
Earn 30%30% on the jobs you don't even do.
When your customers need a trade you don't offer, HVAC, plumbing, insulation, we route them to one vetted local pro the homeowner picked. The pro pays a flat fee for the lead straight into your own Stripe, and you keep 30 percent after the platform's share. Found money on customers you already have, and it costs nothing to have it on.
Rolling out metro by metro.
You don't pay a cent until it's live.
We build your site and membership program first. The monthly only starts once it's live and you've approved it.
We build it, free.
Your new site, booking, portal, and membership program. You see it all before you pay a cent.
You go live and approve.
The monthly only starts once it's live and you love it.
You grow, month to month.
Automations, reviews, and the Housewell Network go to work. Cancel anytime, your data stays yours.
Your customers bill through your own Stripe. We never take a cut of your existing sales.
Your price includes the tools you already run.
Bookings flow into Jobber, Housecall Pro, or ServiceTitan, no migration, no switching cost. Not on anything yet? Manual mode gets you live in days.
Free to start. Pay only when you grow.
We build it, you go live, and the monthly only starts once you do. Month to month, cancel anytime.